Pizzagram

Project

A Vibrant Packaging Transformation

Results

Brand Recognition: 30% increase

Customer Recognition: 10% increase

ROI: 4.5

The Challenge:

Pizzagram faced a significant challenge: their existing packaging failed to captivate customers and communicate their dedication to crafting culinary masterpieces. To address this, they sought the expertise of Revelation Agency to revolutionize their packaging and create an unforgettable customer experience.

Understanding the Brand:

Revelation Agency embarked on a comprehensive process to truly understand the essence of Pizzagram’s brand identity, values, and objectives. Through in-depth discussions with Pizzagram’s team, Revelation Agency gained insights into the restaurant’s mission, vision, and existing brand guidelines, setting the foundation for the packaging redesign.

Defining Objectives:

Working collaboratively with Pizzagram, Revelation Agency clearly defined the objectives for the packaging redesign. These objectives encompassed enhancing functionality, increasing brand visibility, and integrating sustainable materials to align with Pizzagram’s commitment to environmental responsibility.




Functional Considerations:

Revelation Agency paid meticulous attention to functional aspects, such as ventilation to keep pizzas fresh, grease resistance, ease of opening, and structural stability. These considerations ensured that the redesigned packaging not only looked visually appealing but also provided the necessary functionality for a superior customer experience.


Results:

Thanks to the collaborative efforts of Pizzagram and Revelation Agency, the packaging redesign proved to be a resounding success. Pizzagram’s pizzas are now presented in packaging that not only preserves their freshness but also reflects the artistry and passion that goes into every slice.

Customers are greeted with visually captivating packaging that enhances their overall dining experience, reinforcing Pizzagram’s commitment to culinary excellence.

Conclusion:

The partnership between Pizzagram and Revelation Agency resulted in an innovative packaging design that elevated the customer experience and reinforced the brand’s identity. By paying attention to every detail, from design conception to production, Revelation Agency delivered packaging that not only protects the quality of Pizzagram’s pizzas but also serves as a visual representation of the brand’s dedication to creating memorable culinary masterpieces.

To learn more about Revelation Agency’s transformative packaging solutions.

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Technical details:

Graphic Design: The team of graphic designers at Revelation Agency utilized industry-standard software such as Adobe Illustrator and Photoshop to create visually captivating designs for Pizzagram’s packaging. They incorporated Pizzagram’s existing brand assets, such as the logo, into the packaging design to maintain brand consistency.

Copywriting: Copywriters at Revelation Agency crafter compelling and concise messaging for the packaging, ensuring that it effectively communicated Pizzagram’s brand values and the unique selling points of their pizzas. They employed persuasive language and creative storytelling techniques to engage and captivate customers.



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